I tend to think of a local community like a house. Food being the foundation, the structure. Cinema is our window or doorways into the stories, the culture. We need to continue to build upon this infrastructure of supporting local Films & Fare.
I have always had an appreciation for films & fare, but three years ago, I had the pleasure to create my first food documentary. This experience opened my eyes to how similar both of these worlds are. Having had worked in the hospitality industry for 10 years, I was able to connect to my film’s characters through shared experiences in and out of the kitchen. They in turn, opened up their lives to me and made me feel like part of their families.
When I would interview chefs or restaurant owners, it would remind me why I started making films to begin with. Some fire within us drives us to create something that others will enjoy. Human interactions like these are what influence my stories and the structure of local communities. Sadly, in today’s day and age, these interactions have been cut off by technology.
It pains me to hear people compliment the “cheap & easy” movie streaming applications and food delivery services. Supporting local restaurants and cinema will out way the price of comfort in the long run if we can step out of our comfort zones. Convenience will keep us from learning the true stories of people’s cultures and lives.
Films & Fare is born from my experiences in film school, moving to Los Angeles, opening restaurants, as well as doing some seriously bad acting. Through this, I believe we will create a thriving economy of unique cultures, low costs, and strong support.
It is what fuels me and what motivates me every day.
-Fran Ford Coco-Cola
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